Imagine a platform that has to sell everything from digital insurance plans to physical products like contact lenses.
Now add a twist: the same platform should be flexible enough to serve both B2B and B2C customers, operate seamlessly on Azure, AWS, and on-prem, and scale to fit every kind of growth trajectory.
That was the mountain we had to climb with a insurance marketplace provider.
The early stages were filled with tough questions. How do we ensure responsiveness across all devices? What does scalability look like when the catalog includes products that require custom uploads, like prescriptions? How do we make it all look and feel intuitive, especially when the user base spans different business models?
The client didn’t just need an eCommerce platform. They needed an adaptable, scalable, and futuristic marketplace engine.
